How to do keyword research with Claude and Semrush
Learn how to use Claude and the Semrush MCP to find keyword ideas based on what your audience is saying.
Keyword Research
Keyword research is essential for understanding what your audience is searching for online. Learn the basics, find the best tools, and master strategies from experts to improve your website‘s search engine ranking and visibility.
Long-tail keywords: the ultimate guide
Use long-tail keywords to drive quality traffic to your site from search and AI. Here’s how.
Local SEO keyword research: A step-by-step guide
Local SEO keyword research in six steps: find the terms customers use, validate intent, and improve visibility on Google Search, Maps, and AI answers.
Keyword mapping for SEO: Guide + free template
Keyword mapping is an SEO technique for assigning target terms to the corresponding pages on your site.
7 Ways to Compare Keywords to Choose the Right Ones
Learn to compare keywords using data like search volume and difficulty. So you can target the best options.
Keyword Gap Analysis: What It Is & How to Do It
Learn how to do a keyword gap analysis to find keywords your competitors are ranking for but you aren‘t.
How to Find & Use Secondary Keywords to Boost Your SEO Traffic
Secondary keywords are terms related to the primary query a page targets, such as synonyms and subtopics.
Branded vs. Non-Branded Keywords: What’s the Difference?
Understanding branded vs. non-branded keywords can help you boost online visibility and reach more users.
Mastering Ad Groups in Marketing
Optimize your PPC campaigns with practical strategies for ad groups, and reach your ideal customers.
The Ultimate Keyword Research Checklist for 2025
Here‘s a step-by-step keyword research checklist to help you rank for your target keywords.