Why category entry points belong in every AI search strategy
Learn how CEP-anchored content performs across ChatGPT, Google AI Mode, and AI Overviews. A research experiment in AI search.
AI
AI is at the heart of modern technology. From artificial intelligence fundamentals to machine learning to practical applications, explore everything you need to understand AI’s role in today‘s digital landscape.
How to optimize for the agentic web: a guide for marketers
Agentic web optimization gets your brand found, trusted, and chosen by AI agents. Learn the five-layer stack.
What is AI sentiment analysis? A marketer’s guide
AI sentiment analysis tells you what AI platforms are saying about your brand, whether it‘s accurate, and how to fix it when it isn‘t.
How rtCamp closed the AI perception gap costing them enterprise deals
Learn how rtCamp improved its AI visibility, strengthened security positioning, and increased favorable AI sentiment to 100% in one month.
How to Run a Free AI Visibility Audit with Semrush
See where you stand in AI platforms with this free four-step audit.
How to Find AI Visibility Gaps with Semrush
Follow this practical guide to identify and close the AI visibility gaps where your competitors are winning.
How Agencies Use Semrush for AI Visibility
429% more AI referral traffic. 137% more conversions. See how four agencies use Semrush to track AI visibility and prove it to clients.
What Is Google AI Mode? (+ How to Optimize for It in 2026)
Learn what Google AI Mode is, how it changes SEO, and the key steps you can take to get your content featured in it.
How to Conduct an AI Visibility Audit with Semrush One
Is your current website health and content strategy set up to help you succeed in AI search?
AI Visibility Tracking for Small Teams: A Practical Guide
Learn how small teams can track AI visibility. Discover affordable tools they can use and key metrics they should focus on.